Brand + Marketing
 
 
Full Sail Labs
Summer Camp
Integrated Marketing Campaign
Annual multi-channel campaign supporting summer enrollment across digital, print, environmental, and on-campus media.
 
Project Overview
- Objective: Drive awareness and enrollment
- Role: Lead visual design across campaign assets
- Scope: Print ads, social media, digital displays, environmental graphics, apparel
- Tools: Adobe CC, Wix, animation tools
- Constraints: Tight timelines, multi-stakeholder approvals, evolving
schedule data
DIGITAL DISPLAY CALENDAR
 
GIANT MAP AD
 
 
SUMMER CAMP CAMPAIGN LOGO
 
T-SHIRTS
 
 
CERTIFICATES
 
 
FACILITY MAP
 
 
Pull-up banner
 
 
Program Identity Collage Series
 
Calendar
 
 
PRODUCTION PATHWAYS
Brand Identity & Event Experience
Production Pathways is a Full Sail experience designed for high school band programs, offering live performance recording and instructor-led production workshops. The brand identity was developed to resonate with student musicians while aligning with institutional standards.
Brand Development
- Objective: Create a distinct identity for a high school band experience within the Full Sail ecosystem
- Role: Logo design, color system, and visual language development
- Deliverables: Logo suite, color palette, digital signage, event graphics
- Audience: High school band students, faculty, and families
- Application: Live venue displays, event materials, promotional assets
BRAND GUIDE
 
 
JUMBOTRON DISPLAY
 
 
FLYER
 
 
OUTREACH INITIATIVES
Marketing & Strategic Asset Development
A collection of strategic marketing and communication assets developed to support outreach programs, educator engagement, and institutional recruitment efforts.
Strategic Support
- Objective: Strengthen outreach visibility and improve program engagement
- Role: Designed marketing collateral and strategic communication tools
- Deliverables: Event flyer, lead scoring framework, infographic, program logo
- Audience: Educators, prospective students, outreach partners
- Focus: Clarity, credibility, and institutional alignment
FLYER
 
 
Partnership Pipeline
 
 
INFOGRAPHIC
 
 
OUTREACH CAMPAIGN FLYER
 
 
International Admissions Reference Guide
 
OUTREACH
Lead Scoring Framework